Direct yet conceptual. Provocative and engaging. Design & illustration for brands, publications, and people.


About Us

We build brands from the bones out.

KHWorks is a woman-owned studio that works across media and industries. We build brands from the bones out, creating identities that live, breathe, and grow. We’re curious people. We work with interesting clients, and building the best team for each project is one of our favorite parts of the process. We start with strategy, so that everything we make is thoughtful and holistic. We’re known for playful visuals and out-of-the-ordinary experiences, from websites and books to packaging and printed matter. Plus, our clients tell us we’re fun to work with.



Brand Identity
Brand Strategy
Logo Design
Print Materials

Website Strategy
Web Design
Web Development
Digital Materials
Art Direction


Select Clients

Simon & Schuster
west elm

Amazon Publishing
Harper Collins 
Penguin Random House


Creative Direction & Design

Kristen Haff, fearless leader.

Founder and creative director of KHWorks, Kristen Haff studied graphic design at the Academy of Art University in San Francisco, moved to NYC to intern with Mucca, managed to finagle her way into designing book covers with Penguin Books, then shifted gears to manage the digital design crew at west elm. After an invigorating jaunt in NYC she moved to Richmond, Virginia, where she formed KHWorks. She currently lives in Richmond with her husband and two children. She’s handy with a plumber’s wrench, wacom stylus, and karaoke mic.


Collaborators & Friends